Privacy Policy

Responsible for data protection laws, in particular the EU General Data Protection Regulation (GDPR), is:

Middex-Electronic GmbH
Rheinwaldstraße 22
D-78628 Rottweil

YOUR PERSONAL RIGHTS

Under the contact details provided by our data protection officer, you can exercise the following rights at any time:

  • Information about your data stored by us and their processing (Art. 15 GDPR),
  • correction of inaccurate personal data (Art. 16 GDPR),
  • deletion of your data stored by us (Art. 17 GDPR),
  • Restriction of data processing, provided that we are not yet allowed to delete your data due to legal obligations (Art. 18 GDPR),
  • objection to the processing of your data with us (Art. 21 GDPR) and
  • Data portability, if you have consented to the data processing or have concluded a contract with us (Art. 20 GDPR).

If you have given us your consent, you can revoke it at any time with effect for the future.

You can contact a supervisory authority at any time with a complaint, e..B to the competent supervisory authority of the federal state of your domicile or to the authority responsible for us as the competent authority.

A list of supervisory authorities (for the non-public sector) with address can be found at: https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html.

COLLECTION OF GENERAL INFORMATION WHEN VISITING OUR WEBSITE

TYPE AND PURPOSE OF PROCESSING:

When you access our website, i.e. if you do not register or otherwise submit information, information of a general nature is automatically collected. This information (server log files) includes, for example, the type of web browser, the operating system used, the domain name of your Internet service provider, your IP address and the like.

In particular, they are processed for the following purposes:

  • Ensuring a trouble-free connection of the website,
  • Ensuring the smooth use of our website,
  • evaluation of system security and stability as well as
  • to optimize our website.

We do not use your data to draw conclusions about you. Information of this kind may be provided by us. anonymized statistically evaluated in order to optimize our website and the technology behind it.

LEGAL BASIS AND RIGHTS INTEREST:

The processing is carried out in accordance with Art. 6 sec. 1 lit. f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website.

Recipient:

The recipients of the data may be technical service providers who act as processors for the operation and maintenance of our website.

STORAGE DURATION:

The data will be deleted as soon as it is no longer necessary for the purpose of the collection. This is generally the case for the data used to provide the site when the session is over.

In the case of the storage of the data in log files, this is the case after 14 days at the latest. Additional storage is possible. In this case, the IP addresses of the users are anonymized, so that an assignment of the calling client is no longer possible.

PROVISION PRESCRIBED OR REQUIRED:

The provision of the aforementioned personal data is not required by law or contract. Without the IP address, however, the service and functionality of our website is not guaranteed. In addition, individual services and services may be unavailable or restricted. For this reason, an objection is excluded.

COOKIES

Like many other websites, we also use so-called “cookies”. Cookies are small text files that are stored on your device (laptop, tablet, smartphone, etc.) when you visit our website.

You can delete individual cookies or the entire cookie inventory. In addition, you will receive information and instructions on how to delete these cookies or block their storage in advance. Depending on the provider of your browser, you will find the necessary information under the following links:

STORAGE AND USED COOKIES:

Insofar as you allow us to use cookies through your browser settings or consent, the following cookies may be used on our websites:

Cookie name: _pk_id.*Expiration: 1 monthAbout the cookie: This cookie is used to record the behaviour of visitors to the website. It is used to collect statistics on website usage, such as the time of the last visit to the website. The cookie does not contain any personal data and is used solely for website analysis. Cookie name: _pk_ses.*Expiration: 30 minutesAbout the cookie: This cookie is used to record the behaviour of visitors to the website. It is used to collect statistics on website usage, such as the time of the last visit to the website. The cookie does not contain any personal data and is used solely for website analysis. Cookie Name: IDEExpiration: 1 yearUsed by Google DoubleClick to register and report the user’s actions on the website after displaying or clicking on one of the provider’s ads, with the purpose of measuring the effectiveness of an advertisement and displaying targeted advertising to the user.Cookie name: cookieBannerAcceptedExpiration: 4 yearsUsed to store consent to the cookie’s use

TECHNICALLY NECESSARY COOKIES

TYPE AND PURPOSE OF PROCESSING:

We use cookies to make our website more user-friendly. Some elements of our website require that the calling browser can be identified even after a page change.

The purpose of using technically necessary cookies is to simplify the use of websites for users. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary that the browser is recognized even after a page change.

We require cookies for the following applications:

LEGAL BASIS AND RIGHTS INTEREST:

The processing is carried out in accordance with Art. 6 sec. 1 lit. f GDPR on the basis of our legitimate interest in a user-friendly design of our website.

Recipient:

The recipients of the data may be technical service providers who act as processors for the operation and maintenance of our website.

PROVISION PRESCRIBED OR REQUIRED:

The provision of the aforementioned personal data is not required by law or contract. Without this data, however, the service and functionality of our website is not guaranteed. In addition, individual services and services may be unavailable or restricted.

Contradiction

Please read the information on your right to object under Art. 21 GDPR below.

TECHNICALLY NOT NECESSARY COOKIES

Furthermore, we use cookies in order to better align the offer on our website with the interests of our visitors or to improve it on the basis of statistical evaluations in general.

Please refer to the information below on the display, tracking, remarketing and web analysis technologies used to determine which providers set cookies.

Legal basis:

The legal basis for these processing operations is your consent, Art. 6 sec. 1 lit. a GDPR.

Recipient:

The recipients of the data may be technical service providers who act as processors for the operation and maintenance of our website.

For more recipients, please refer to the information below on the display, tracking, remarketing and web analysis technologies used.

THIRD COUNTRY TRANSFER:

Please refer to the lists of the individual display, tracking, remarketing and web analysis providers for further information.

PROVISION PRESCRIBED OR REQUIRED:

Of course, you can also view our website without cookies. Web browsers are regularly set to accept cookies. In general, you can deactivate the use of cookies at any time via the settings of your browser (see Revocation of Consent).

Please note that some features of our website may not work if you have disabled the use of cookies.

WITHDRAWAL OF CONSENT:

You can revoke your consent at any time via our cookie consent tool.

PROFILING:

To what extent we analyze the behavior of website visitors with pseudonymized user profiles, please refer to the information below about the display, tracking, remarketing and web analysis technologies used.

Contact

TYPE AND PURPOSE OF PROCESSING:

The data you enter will be stored for the purpose of individual communication with you. This requires a valid e-mail address and your name. This is used to assign the request and then respond to it. Specifying additional data is optional.

Legal basis:

The processing of the data entered in the contact form is based on a legitimate interest (Art. 6 sec. 1 lit. f GDPR).

By providing the contact form, we want to make it easy to contact you. Your information will be stored for the purpose of processing the request as well as for possible follow-up questions.

If you contact us to request an offer, the data entered in the contact form will be processed for the implementation of pre-contractual measures (Art. 6 sec. 1 lit.b GDPR).

Recipient:

The data may be recipients.

STORAGE DURATION:

Data will be deleted no later than 6 months after processing the request.

If a contractual relationship arises, we are subject to the statutory retention periods in accordance with the German Commercial Code (HGB) and delete your data after expiry of these periods.

PROVISION PRESCRIBED OR REQUIRED:

The provision of your personal data is voluntary. However, we can only process your request if you provide us with your name, e-mail address and the reason for the request.

USING MATOMO

If you have given your consent, Matomo (formerly Piwik), an open source software for the statistical evaluation of visitor access, is used on this website. The software provider Matomo is InnoCraft Ltd., 150 Willis St, 6011 Wellington, New Zealand.

Matomo sets a cookie (a text file) on your device to recognize your browser. If subpages of our website are accessed, the following information is stored:

  • the user’s IP address, truncated by the last two bytes (anonymized)
  • the called bottom and time of the call
  • the page from which the user came to our website (referrer)
  • which browser is used with which plugins, operating system and screen resolution
  • the length of stay on the website
  • the pages that are accessed from the called bottom

The use of Matomo is done for the purpose of improving the quality of our website and its contents. This gives us information about how the website is used and enables us to continuously optimize our offer.

By anonymizing the IP address by six digits, we take into account the interest of the website visitor in the protection of personal data. The data is not used to personally identify the user of the website and will not be merged with other data. The information generated by the cookie about your use of this website will not be passed on to third parties.

WITHDRAWAL OF CONSENT:

You can revoke your consent to the storage and evaluation of your data by Matomo at any time via the link below. A so-called opt-out cookie is then stored on your device, which is valid for two years. As a result, Matomo does not collect any session data. Note, however, that the opt-out cookie will be deleted if you delete all cookies.

GOOGLE ADWORDS

TYPE AND PURPOSE OF PROCESSING:

Our website uses Google Conversion Tracking. The operator of the services of Google AdWords is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. If you have reached our website via an ad placed by Google, Google Adwords will set a cookie on your computer. The conversion tracking cookie is set when a user clicks on an ad placed by Google.

If the user visits certain pages of our website and the cookie has not yet expired, we and Google can recognize that the user has clicked on the ad and has been redirected to this page. Each Google AdWords customer receives a different cookie. Cookies cannot be tracked through AdWords customers’ websites. The information collected using the conversion cookie is used to generate conversion statistics for AdWords customers who have opted for conversion tracking. Customers will find out the total number of users who clicked on their ad and have been redirected to a page with a conversion tracking tag. However, you will not receive any information that can be used to personally identify users.

Legal basis:

The legal basis for the integration of Google AdWords and the associated data transfer to Google is your consent (Art. 6 sec. 1 lit. a GDPR).

Recipient:

Every time you visit our website, personal data, including your IP address, is transferred to Google in the United States. This personal data is stored by Google. Google may pass on this personal data collected through the technical procedure to third parties.

Our company does not contain any information provided by Google that could be used to identify the data subject.

STORAGE DURATION:

These cookies expire after 30 days and are not used for personal identification.

THIRD COUNTRY TRANSFER:

Google processes your data in the United States and has submitted to the EU_US Privacy Shield https://www.privacyshield.gov/EU-US-Framework.

WITHDRAWAL OF CONSENT:

If you do not want to participate in the tracking, you can reject the necessary setting of a cookie – for example, by means of a browser setting, which generally disables the automatic setting of cookies or your browser is set to block cookies from the domain “googleleadservices.com”.

Please note that you may not delete the opt-out cookies unless you wish to record measurement data. If you have deleted all your cookies in the browser, you must set the respective opt-out cookie again.

PROVISION PRESCRIBED OR REQUIRED:

The provision of your personal data is voluntary, solely on the basis of your consent. If you prevent access, this may result in functional limitations on the website.

USE OF GOOGLE REMARKETING

TYPE AND PURPOSE OF PROCESSING:

This website uses the remarketing function of Google Inc. The operator of the services of Google Remarketing is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (hereinafter “Google”).

The function is used to present interest-based advertisements to website visitors within the Google advertising network. A so-called “cookie” is stored in the browser of the website visitor, which makes it possible to recognize the visitor when he or she accesses websites belonging to Google’s advertising network. On these pages, the visitor can be presented with advertisements relating to content that the visitor has previously viewed on websites that use Google’s remarketing function.

Legal basis:

The legal basis for the integration of Google Remarketing and the associated data transfer to Google is your consent (Art. 6 sec. 1 lit. a GDPR).

Recipient:

Every time you visit our website, personal data, including your IP address, is transferred to Google in the United States. This personal data is stored by Google. Google may pass on this personal data collected through the technical procedure to third parties.

Our company does not contain any information provided by Google that could be used to identify the data subject.

WITHDRAWAL OF CONSENT:

According to its own information, Google does not collect any personal data during this process. If you still do not want the function Remarketing from Google, you can deactivate it in principle by making the corresponding settings under https://support.google.com/adwordspolicy/answer/143465.  Alternatively, you can disable the use of cookies for interest-based advertising through the Advertising Network Initiative by following the instructions in http://www.networkadvertising.org/managing/opt_out.asp.  

PROVISION PRESCRIBED OR REQUIRED:

The provision of your personal data is voluntary, solely on the basis of your consent. If you prevent access, this may result in functional limitations on the website.

Revocation, changes, notifications and updates

The user has the right, upon request, to obtain information free of charge about the personal data that has been stored about him. In addition, the user has the right to rectification of incorrect data, blocking and deletion of his personal data, insofar as this is not precluded by a legal obligation to retain.

GOOGLE FONTS

TYPE AND SCOPE OF PROCESSING

We use Google Fonts from Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, as a service to provide fonts for our online offering. To obtain these fonts, connect to Google Ireland Limited servers where your IP address is transmitted.

PURPOSE AND LEGAL BASIS

The use of Google Fonts is based on our legitimate interests, i.e. interest in a uniform provision as well as the optimization of our online offer in accordance with Art. 6 sec. 1 lit. f. GDPR.

STORAGE DURATION

The actual storage time of the processed data is not influenced by us, but is determined by Google Ireland Limited. For more information, see the Privacy Policy for Google Fonts: https://policies.google.com/privacy.

Information on the handling of personal data at Middex-Electronic GmbH.